"Disappointment with Recent Price Increases Dear Kokoro Owner, I hope this letter finds you well, though I regret to say that my purpose for writing is to express my deep dissatisfaction with the recent price increases at your establishment. To say that I am lost for words would be an understatement. It is disheartening to witness two price hikes within a single year. As someone who, along with my team, regularly patronizes your facilities on a weekly basis, I find it difficult to comprehend the justification for such frequent and substantial increases. I, personally, had to cease using your service in Reading due to the last price hike earlier this year. It pushed the cost beyond my daily budget, forcing me to limit my favorite lunch to just once a week, if at all affordable. Today, as I returned to your Reading branch on my team's request, I was shocked to notice yet another price increase. Astonishingly, it is now £1.00 dearer than the same time last year. How can this be justified, especially during a time when there is a cost of living crisis affecting your customers? It is with great disappointment that our office has decided not to support your establishment any longer. We are collectively expressing our dissatisfaction by voting with our money. I intend to share my views on social media, urging fellow customers to consider alternative options. The introduction of smaller containers for takeaway medium and large options, seemingly for increased profit, coupled with these relentless price hikes, leaves customers feeling taken advantage of. Your business appears to be closing its doors to customers, evident in shortened queues during peak times and reduced footfall – a direct consequence of what seems to be motivated by greed. This marks the end of my patronage at Kokoro. I sincerely hope you reflect on the impact of these decisions on your customer base. Wishing you all the best,"
